Friday, March 4, 2011

We Have a "Sixth Sense" About Their Coat Drive Success!

Karen M. and the owners and staff of the Alpine Shop in MO have an innate "sense" of how to succeed with a coat drive! These AMAZING organizers just completed their SIXTH incredible coat drive! When asked for their secrets, Karen told us about generous coupons given to all donors and special prize drawings - and she credited the retailer's great staff and awesome customers. She also said, "We explained how important this project was. We used our Facebook page and our website to [tell] about the organizations who received the coats." One day they had so many coats, their staff created a line from inside their building all the way outside to pass the bags out to waiting vehicles! The Alpine Shop's coat drives will continue to make winter easier to bear for communities in the St. Louis and Columbia areas for many years to come - we just have a feeling about that!

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